Thursday 22 November 2012

NO juice for Australian babies

Woolworths has announced they are pulling Bebi Drinks from their shelves in the coming weeks because of 'consumer concern'.  The decision by Woolworths has significant implications, and even hope, for the way forward for a healthier Australia.

The 'announcement' is rather subtle, and in fact, you have to dig a bit to find it...which of course, I did.  Must get to the source etc.... 

Helen says:
Woolworths says:


Melanie says:  

Good work Helen!... and Woolworths....as a public health professional, I commend you on making a decision in favour of good health for all Australians and for taking a step in helping to create a new 'healthy normal'!  

Epilogue
The power of the consumer is far greater than the power of the institutions and organisations set up to protect consumers...while we were all checking and rechecking our statements and wording....consumers said NO.  

Tips-du-jour
1. Consumers have enormous power 
2. Nothing can top that